Organizations are looking for competitive advantages and ways to differentiate their products. The metaverse concept will be the new area for rivalry and innovation.
While the dominant application has not been invented yet, it is a safe bet that an entertainment-related application is a likely candidate. It might also be an application like a virtual personal assistant that will create a strong emotional connection with the driver. Large organizations bet they can invent #metaverse apps to attract loyal customers beyond the car's lifespan.
#competitiveadvantage #innovation
https://www.pcmag.com/news/honda-and-sony-join-forces-to-create-evs-to-take-you-to-the-metaverse
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